The Harris marketing campaign spent a large sum of cash for a podcast that acquired a fraction of the viewership President-elect Trump gained on “The Joe Rogan Expertise,” in response to a brand new report.
The Washington Examiner publish a report Friday with particulars on how the Harris marketing campaign spent their $1 billion struggle chest, with one explicit expenditure elevating some eyebrows.
“A supply acquainted with the matter instructed the Washington Examiner that the Harris marketing campaign spent six figures on constructing a set for Harris’s look on the favored Name Her Daddy podcast with host Alex Cooper,” The Examiner wrote. “The interview got here out in October and was reportedly filmed in a lodge room in Washington, D.C.”
HARRIS CAMPAIGN AND ALLIES SPENT MORE THAN $1.4B ON POLITICAL ADS IN LOSING RACE AGAINST TRUMP
Vice President Kamala Harris appeared on the Name Her Daddy podcast in early October. (Name Her Daddy YouTube channel)
One of many main takeaways many media commentators have famous within the aftermath of Trump’s electoral victory is the facility of podcasts to achieve voters.
Trump’s Oct. 25 look on Rogan has effectively over 47 million views on YouTube, whereas Harris’ on the raunchy girls’s intercourse and relationship-focused “Name Her Daddy” podcast has failed to interrupt 1 million, at 813,201 views since being uploaded Oct. 6.
Rogan stated he had been in negotiations with Harris’ staff for her to look on his podcast, however plans had been scrapped when she refused to return report at his studio in Austin, Texas.
The Examiner additionally reported that the marketing campaign spent $15 million on “occasion manufacturing,” with $1 million going to Oprah Winfrey’s Harpo Productions.
Fox Information Digital reached out to the Harris marketing campaign however didn’t obtain a right away reply.
“Cash can’t purchase you like or candidate,” Republican political strategist Brad Todd instructed The Examiner of the Harris marketing campaign’s huge spending.
MSNBC ANALYST SAYS TRUMP ‘KNOWS OUR COUNTRY BETTER THAN WE DO’
“Name Her Daddy” podcast host Alex Cooper on NBC’s “Late Evening With Seth Meyers” in July. (NBC / Contributor)
“Promoting is a fairly essential supply of data for swing voters,” Todd stated. “It little question issues, but it surely’s not sufficient. It doesn’t matter you probably have the mistaken message and it’s not delivered in a compelling manner. What her marketing campaign was lacking was any effort to interrupt with the unpopular administration she has been part of.”
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